/* Ad'gency · landing page
   Blanc, texte quasi-noir, un seul accent violet. Une seule famille : Inter (auto-hébergée).
   Grille 12 colonnes, rythme vertical sur 8 px. */

@font-face{font-family:"Inter";font-style:normal;font-weight:400;font-display:swap;src:url(../assets/fonts/inter-latin-400-normal.woff2) format("woff2")}
@font-face{font-family:"Inter";font-style:normal;font-weight:500;font-display:swap;src:url(../assets/fonts/inter-latin-500-normal.woff2) format("woff2")}
@font-face{font-family:"Inter";font-style:normal;font-weight:600;font-display:swap;src:url(../assets/fonts/inter-latin-600-normal.woff2) format("woff2")}

:root{
  color-scheme:light;
  --bg:#ffffff;
  --bg-alt:#fafafa;
  --ink:#0f0f12;
  --muted:#5b5b66;
  --line:#e7e7ea;
  --line-strong:#d4d4d9;
  --accent:#6d28d9;
  --accent-hover:#5b21b6;
  --accent-press:#4c1d95;
  --accent-tint:#f5f3ff;
  --star:#b45309;
  --font:"Inter",ui-sans-serif,system-ui,-apple-system,"Segoe UI",Roboto,sans-serif;
  --r:8px;
  --r-lg:12px;
  --shadow:0 1px 2px rgba(15,15,18,.04);
  --shadow-up:0 1px 2px rgba(15,15,18,.04),0 8px 24px -12px rgba(15,15,18,.12);
  --ease:cubic-bezier(.2,.7,.2,1);
  --t:200ms;
  --gutter:20px;
  --max:1200px;
}
@media (min-width:768px){:root{--gutter:32px}}

*,*::before,*::after{box-sizing:border-box}
[hidden]{display:none !important}
html{scroll-behavior:smooth;scroll-padding-top:80px;-webkit-text-size-adjust:100%}
body{margin:0;background:var(--bg);color:var(--ink);font-family:var(--font);font-size:17px;line-height:1.6;-webkit-font-smoothing:antialiased;overflow-x:clip;font-feature-settings:"cv11","ss01"}
img{max-width:100%;height:auto;display:block}
a{color:inherit}
button{font:inherit;color:inherit}
h1,h2,h3{margin:0;font-weight:600;text-wrap:balance;color:var(--ink)}
h1{font-size:clamp(2.375rem,1.5rem + 3.4vw,4.25rem);line-height:1.02;letter-spacing:-.035em}
h2{font-size:clamp(1.875rem,1.4rem + 2vw,3rem);line-height:1.08;letter-spacing:-.025em}
h3{font-size:1.125rem;line-height:1.35;letter-spacing:-.01em}
p{margin:0}
::selection{background:var(--accent-tint);color:var(--accent-press)}
:focus-visible{outline:2px solid var(--accent);outline-offset:2px;border-radius:4px}
.sr-only{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap}
.skip{position:absolute;left:12px;top:-60px;background:var(--ink);color:#fff;padding:10px 14px;border-radius:var(--r);z-index:100;text-decoration:none}
.skip:focus{top:12px}

.wrap{width:100%;max-width:calc(var(--max) + 2*var(--gutter));margin:0 auto;padding:0 var(--gutter)}
.muted{color:var(--muted)}
.lede{font-size:1.1875rem;line-height:1.55;color:var(--muted);max-width:56ch}
.fine{font-size:.875rem;color:var(--muted)}
.note{margin-top:40px;padding-top:24px;border-top:1px solid var(--line);color:var(--ink);font-weight:500;max-width:56ch}

/* ---------- Boutons ---------- */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:8px;min-height:48px;padding:0 20px;border-radius:var(--r);border:1px solid transparent;font-size:.9375rem;font-weight:500;text-decoration:none;cursor:pointer;transition:background-color var(--t) var(--ease),border-color var(--t) var(--ease),color var(--t) var(--ease),transform 120ms var(--ease),box-shadow var(--t) var(--ease);-webkit-tap-highlight-color:transparent;text-align:center}
.btn:active{transform:scale(.98)}
.btn-primary,.btn-submit{background:var(--accent);color:#fff;box-shadow:var(--shadow)}
.btn-primary:hover,.btn-submit:hover{background:var(--accent-hover)}
.btn-primary:active,.btn-submit:active{background:var(--accent-press)}
.btn-quiet,.btn-ghost{background:#fff;border-color:var(--line-strong);color:var(--ink)}
.btn-quiet:hover,.btn-ghost:hover{border-color:var(--ink)}
.btn-quiet:active{background:var(--bg-alt)}
.btn-sm,.btn-small{min-height:40px;padding:0 14px;font-size:.875rem}
.btn-block{width:100%}
.link{color:var(--accent);font-weight:500;text-decoration:underline;text-decoration-thickness:1px;text-underline-offset:3px;transition:color var(--t) var(--ease)}
.link:hover{color:var(--accent-press)}

/* ---------- En-tête ---------- */
.site-header{position:sticky;top:0;z-index:40;background:rgba(255,255,255,.96);border-bottom:1px solid transparent;transition:border-color var(--t) var(--ease)}
.site-header.is-scrolled{border-bottom-color:var(--line)}
.bar{display:flex;align-items:center;justify-content:space-between;gap:24px;height:64px}
.brand{display:inline-flex;align-items:center;gap:10px;text-decoration:none;font-weight:600;letter-spacing:-.01em}
.brand img{width:28px;height:28px;border-radius:6px}
.menu{display:none;gap:28px;font-size:.9375rem}
.menu a{text-decoration:none;color:var(--muted);transition:color var(--t) var(--ease)}
.menu a:hover{color:var(--ink)}
@media (min-width:960px){.menu{display:flex}}

/* ---------- Sections ---------- */
.section{padding:96px 0;border-top:1px solid var(--line)}
.section-alt{background:var(--bg-alt)}
@media (min-width:960px){.section{padding:136px 0}}
.split{display:grid;gap:40px}
@media (min-width:960px){
  .split{grid-template-columns:repeat(12,minmax(0,1fr));column-gap:24px}
  .split-head{grid-column:1 / span 5;align-self:start;position:sticky;top:112px}
  .split-body{grid-column:7 / span 6}
}
.split-head h2 + p{margin-top:16px;max-width:40ch}

/* ---------- Hero ---------- */
.hero{padding:56px 0 88px}
.hero-grid{display:grid;gap:56px;align-items:center}
.hero-copy h1{max-width:20ch}
.hero-copy .lede{margin-top:24px}
.cta-row{display:flex;flex-wrap:wrap;gap:12px;margin-top:32px}
.hero .fine{margin-top:16px}
@media (max-width:479px){.cta-row .btn{width:100%}}
@media (min-width:960px){
  .hero{padding:96px 0 136px}
  .hero-grid{grid-template-columns:repeat(12,minmax(0,1fr));column-gap:24px}
  .hero-copy{grid-column:1 / span 7}
  .serp{grid-column:8 / span 5}
}

/* Fausse recherche (illustration) */
.serp{margin:0;border:1px solid var(--line);border-radius:var(--r-lg);background:#fff;box-shadow:var(--shadow-up);padding:16px;max-width:520px;width:100%;justify-self:start}
@media (min-width:960px){.serp{justify-self:end}}
.serp-top{display:flex;justify-content:space-between;align-items:center;margin-bottom:12px}
.serp-label{font-size:.75rem;color:var(--muted);border:1px solid var(--line);border-radius:999px;padding:2px 10px}
.serp-replay{background:none;border:0;padding:6px 4px;font-size:.8125rem;color:var(--muted);cursor:pointer;text-decoration:underline;text-underline-offset:3px;min-height:32px}
.serp-replay:hover{color:var(--ink)}
.serp-box{display:flex;align-items:center;gap:10px;height:48px;padding:0 16px;border:1px solid var(--line-strong);border-radius:999px;font-size:1rem}
.ico{width:18px;height:18px;fill:none;stroke:var(--muted);stroke-width:1.6;stroke-linecap:round;flex:none}
.serp-query{white-space:nowrap;overflow:hidden}
.caret{width:1px;height:20px;background:var(--ink);margin-left:-8px;animation:blink 1s steps(1) infinite}
.serp.is-done .caret{opacity:0;animation:none}
@keyframes blink{50%{opacity:0}}
.serp-results{margin-top:16px;display:grid;gap:12px;opacity:0;transform:translateY(6px);transition:opacity 300ms var(--ease),transform 300ms var(--ease)}
.serp.is-done .serp-results{opacity:1;transform:none}
.serp-map{position:relative;height:112px;border-radius:var(--r);background:
  linear-gradient(90deg,transparent 49.5%,#ececf0 49.5%,#ececf0 50.5%,transparent 50.5%) 0 0/72px 100%,
  linear-gradient(0deg,transparent 48%,#ececf0 48%,#ececf0 52%,transparent 52%) 0 0/100% 56px,
  #f6f6f8;border:1px solid var(--line);overflow:hidden}
.pin{position:absolute;width:10px;height:10px;border-radius:50%;background:#c9c9d1;border:2px solid #fff}
.pin-a{left:18%;top:30%}.pin-b{left:70%;top:62%}
.pin-main{left:46%;top:38%;width:16px;height:16px;background:var(--accent);box-shadow:0 0 0 6px rgba(109,40,217,.14)}
.serp-card{border:1px solid var(--accent);border-radius:var(--r);padding:14px 16px;background:#fff;display:grid;gap:4px}
.serp-card-head{display:flex;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:8px}
.serp-name{font-size:1.0625rem;font-weight:600;letter-spacing:-.01em}
.badge{font-size:.75rem;font-weight:500;color:var(--accent);background:var(--accent-tint);border-radius:999px;padding:3px 10px}
.stars{font-size:.9375rem}
.stars span:first-child{color:var(--star);letter-spacing:1px}
.serp-card .muted{font-size:.875rem}
.serp-actions{display:flex;gap:8px;margin-top:8px;flex-wrap:wrap}
.serp-actions span{font-size:.8125rem;border:1px solid var(--line);border-radius:999px;padding:4px 12px;color:var(--accent)}
.serp-ghost{display:grid;gap:8px;padding:4px 2px}
.serp-ghost span{height:10px;border-radius:4px;background:#f0f0f3}
.serp-ghost span:last-child{width:62%}

/* ---------- Pourquoi ---------- */
.facts{margin:0;display:grid;border-top:1px solid var(--line)}
.facts>div{padding:24px 0;border-bottom:1px solid var(--line);display:grid;gap:6px}
.facts dt{font-weight:600;font-size:1.0625rem;letter-spacing:-.01em}
.facts dd{margin:0;color:var(--muted)}

/* ---------- Services ---------- */
.offers{list-style:none;margin:0;padding:0;border-top:1px solid var(--line)}
.offer{border-bottom:1px solid var(--line)}
.offer-head{all:unset;box-sizing:border-box;width:100%;display:grid;grid-template-columns:1fr auto 20px;align-items:center;gap:16px;padding:22px 0;cursor:pointer;min-height:64px}
.offer-head:focus-visible{outline:2px solid var(--accent);outline-offset:4px}
.offer-name{font-weight:600;font-size:1.125rem;letter-spacing:-.01em;transition:color var(--t) var(--ease)}
.offer-price{font-variant-numeric:tabular-nums;color:var(--muted);font-size:.9375rem;text-align:right}
.plus{position:relative;width:14px;height:14px;justify-self:end}
.plus::before,.plus::after{content:"";position:absolute;left:0;top:6px;width:14px;height:1.5px;background:var(--ink);transition:transform var(--t) var(--ease)}
.plus::after{transform:rotate(90deg)}
.offer.is-open .plus::after{transform:rotate(0)}
.offer-body{display:grid;grid-template-rows:0fr;transition:grid-template-rows 280ms var(--ease)}
.offer-body>div{overflow:hidden;min-height:0}
.offer.is-open .offer-body{grid-template-rows:1fr}
.offer.is-open .offer-name{color:var(--accent)}
.offer-body>div>*:first-child{margin-top:0}
.ticks{list-style:none;margin:0;padding:0 0 0 0;display:grid;gap:8px}
.ticks li{position:relative;padding-left:24px}
.ticks li::before{content:"";position:absolute;left:2px;top:.55em;width:10px;height:6px;border-left:1.5px solid var(--accent);border-bottom:1.5px solid var(--accent);transform:rotate(-45deg)}
.offer-meta{margin:16px 0 12px;font-size:.9375rem;color:var(--muted)}
.offer-body .link{display:inline-block;margin-bottom:24px}
@media (max-width:479px){.offer-head{grid-template-columns:1fr 20px}.offer-price{grid-column:1;grid-row:2;text-align:left;margin-top:-10px}.plus{grid-row:1;grid-column:2}}

/* NFC */
.nfc{margin-top:56px;padding:28px;border:1px solid var(--line);border-radius:var(--r-lg);background:#fff;display:grid;gap:32px;box-shadow:var(--shadow)}
.nfc h3{font-size:1.25rem}
.nfc-copy .muted{margin-top:10px}
.nfc-price{margin-top:16px;text-align:left;color:var(--ink);font-weight:600;font-size:1.125rem}
.nfc-price .muted{font-weight:400;font-size:.9375rem}
.seg{display:inline-flex;margin-top:20px;padding:3px;border:1px solid var(--line);border-radius:999px;background:var(--bg-alt)}
.seg button{border:0;background:transparent;border-radius:999px;padding:0 14px;min-height:40px;font-size:.875rem;font-weight:500;color:var(--muted);cursor:pointer;transition:background-color var(--t) var(--ease),color var(--t) var(--ease),box-shadow var(--t) var(--ease)}
.seg button:hover{color:var(--ink)}
.seg button[aria-checked="true"]{background:#fff;color:var(--ink);box-shadow:0 0 0 1px var(--line),var(--shadow)}
.guide{margin-top:20px;font-size:.9375rem}
.guide summary{cursor:pointer;color:var(--accent);font-weight:500;min-height:44px;display:flex;align-items:center}
.guide ol{margin:4px 0 0;padding-left:20px;display:grid;gap:8px;color:var(--muted)}
.guide strong{color:var(--ink);font-weight:600}
.nfc-stage{display:grid;place-items:center;perspective:1000px;padding:8px 0}
.card3d{all:unset;cursor:pointer;position:relative;width:min(100%,300px);aspect-ratio:85.6/54;transform-style:preserve-3d;transition:transform 600ms var(--ease);transform:rotateX(8deg) rotateY(-14deg)}
.card3d:focus-visible{outline:2px solid var(--accent);outline-offset:6px;border-radius:14px}
@media (hover:hover){.nfc-stage:hover .card3d{transform:rotateX(0) rotateY(180deg)}}
.card3d.is-flipped{transform:rotateX(0) rotateY(180deg)}
.card-face{position:absolute;inset:0;border-radius:14px;padding:18px;display:flex;flex-direction:column;justify-content:flex-end;gap:4px;backface-visibility:hidden;-webkit-backface-visibility:hidden;box-shadow:0 1px 2px rgba(15,15,18,.06),0 18px 40px -20px rgba(15,15,18,.35)}
.card-front{background:#fff;border:1px solid var(--line);color:var(--ink);transition:background-color 300ms var(--ease),color 300ms var(--ease),border-color 300ms var(--ease)}
.card-back{background:var(--ink);color:#fff;transform:rotateY(180deg)}
.card-chip{position:absolute;top:16px;right:16px;width:32px;height:32px}
.card-chip svg{width:100%;height:100%;fill:none;stroke:currentColor;stroke-width:1.6;stroke-linecap:round;opacity:.7}
.card-title{font-weight:600;font-size:1.0625rem;letter-spacing:-.01em;line-height:1.25}
.card-sub{font-size:.8125rem;opacity:.7}
.card-brand{font-weight:600;font-size:1.25rem;letter-spacing:-.02em}
.card-front[data-face-show="instagram"]{background:var(--accent-tint);border-color:#ddd6fe}
.card-front[data-face-show="tiktok"]{background:#18181b;color:#fff;border-color:#18181b}
@media (min-width:640px){.nfc{padding:36px}}
.nfc-stage{order:-1;padding:24px 0 8px}

/* ---------- Portfolio ---------- */
.port-head{display:grid;gap:16px;max-width:760px}
.tabs{display:flex;gap:4px;margin:40px 0 24px;overflow-x:auto;scrollbar-width:none;border-bottom:1px solid var(--line);-webkit-overflow-scrolling:touch}
.tabs::-webkit-scrollbar{display:none}
.tab{flex:none;background:none;border:0;border-bottom:2px solid transparent;margin-bottom:-1px;padding:12px 12px;min-height:48px;font-size:.9375rem;font-weight:500;color:var(--muted);cursor:pointer;transition:color var(--t) var(--ease),border-color var(--t) var(--ease)}
.tab:hover{color:var(--ink)}
.tab[aria-selected="true"]{color:var(--ink);border-bottom-color:var(--accent)}
.stage{display:grid;gap:32px;animation:fade 300ms var(--ease)}
.stage[hidden]{display:none}
@keyframes fade{from{opacity:0}to{opacity:1}}
@media (min-width:960px){.stage{grid-template-columns:repeat(12,minmax(0,1fr));column-gap:24px;align-items:center}.devices{grid-column:1 / span 8}.site-info{grid-column:9 / span 4}}
.devices{position:relative;padding-right:min(18%,120px);padding-bottom:24px}
.browser{margin:0;border:1px solid var(--line);border-radius:var(--r-lg);overflow:hidden;background:#fff;box-shadow:var(--shadow-up)}
.browser-bar{display:flex;align-items:center;gap:6px;height:34px;padding:0 12px;border-bottom:1px solid var(--line);background:var(--bg-alt)}
.browser-bar i{width:8px;height:8px;border-radius:50%;background:#dcdce1}
.browser-bar span{margin-left:10px;font-size:.75rem;color:var(--muted);background:#fff;border:1px solid var(--line);border-radius:6px;padding:2px 10px;overflow:hidden;text-overflow:ellipsis;white-space:nowrap}
.viewport{position:relative;overflow:hidden;background:var(--bg-alt)}
.browser .viewport{aspect-ratio:16/10}
.viewport img{width:100%;height:auto;min-height:100%;object-fit:cover;object-position:top center;transform:translateY(0);will-change:transform}
.viewport.can-scroll img{transition:transform var(--dur,6s) cubic-bezier(.45,0,.55,1)}
@media (hover:hover){.viewport.can-scroll:hover img{transform:translateY(var(--shift,0px))}}
.viewport.can-scroll.is-auto img{transform:translateY(var(--shift,0px))}
.phone{position:absolute;right:0;bottom:0;margin:0;width:min(30%,190px);padding:6px;border-radius:22px;background:var(--ink);box-shadow:0 18px 40px -20px rgba(15,15,18,.45)}
.phone .viewport{border-radius:16px;aspect-ratio:9/17;background:#fff}
.site-info{display:grid;gap:12px;align-content:start}
.site-info .tag{font-size:.875rem;color:var(--muted)}
.site-info h3{font-size:1.5rem;letter-spacing:-.02em}
.site-info p:not(.tag){color:var(--muted);max-width:44ch}
.site-info .btn{justify-self:start;margin-top:8px}

/* ---------- Étapes ---------- */
.steps{list-style:none;margin:0;padding:0 0 0 0;position:relative;display:grid;gap:0}
.steps::before{content:"";position:absolute;left:15px;top:16px;bottom:16px;width:1px;background:var(--line-strong)}
.steps::after{content:"";position:absolute;left:15px;top:16px;width:1px;height:var(--progress,0%);max-height:calc(100% - 32px);background:var(--accent);transition:height 400ms var(--ease)}
.steps li{position:relative;display:grid;grid-template-columns:32px 1fr;gap:20px;padding:0 0 40px}
.steps li:last-child{padding-bottom:0}
.steps .n{position:relative;z-index:1;width:32px;height:32px;border-radius:50%;display:grid;place-items:center;font-size:.875rem;font-weight:600;background:#fff;border:1px solid var(--line-strong);color:var(--muted);transition:background-color 300ms var(--ease),border-color 300ms var(--ease),color 300ms var(--ease)}
.steps h3{margin-top:4px;color:var(--muted);transition:color 300ms var(--ease)}
.steps p{margin-top:6px;color:var(--muted);max-width:52ch}
.steps li.is-lit .n{background:var(--accent);border-color:var(--accent);color:#fff}
.steps li.is-lit h3{color:var(--ink)}

/* ---------- Avis (masqué) ---------- */
.quotes{display:grid;gap:24px;margin-top:40px}
.quotes blockquote{margin:0;padding:24px;border:1px solid var(--line);border-radius:var(--r-lg)}

/* ---------- FAQ ---------- */
.faq{border-top:1px solid var(--line)}
.faq details{border-bottom:1px solid var(--line)}
.faq summary{list-style:none;cursor:pointer;display:flex;justify-content:space-between;align-items:center;gap:16px;padding:20px 0;font-weight:500;font-size:1.0625rem;min-height:64px;transition:color var(--t) var(--ease)}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"";flex:none;width:9px;height:9px;border-right:1.5px solid var(--ink);border-bottom:1.5px solid var(--ink);transform:rotate(45deg) translate(-2px,-2px);transition:transform var(--t) var(--ease)}
.faq details[open] summary::after{transform:rotate(225deg) translate(-2px,-2px)}
.faq summary:hover{color:var(--accent)}
.faq details p{padding:0 0 24px;color:var(--muted);max-width:60ch}

/* ---------- Contact ---------- */
.contact-list{list-style:none;margin:32px 0 0;padding:0;border-top:1px solid var(--line)}
.contact-list li{display:grid;gap:2px;padding:14px 0;border-bottom:1px solid var(--line);font-size:.9375rem}
.contact-list span{font-size:.8125rem;color:var(--muted)}
.contact-list a{text-decoration:none;font-weight:500;overflow-wrap:anywhere}
.contact-list a:hover{color:var(--accent)}
.lead-form{background:#fff;border:1px solid var(--line);border-radius:var(--r-lg);padding:24px;display:grid;gap:20px;box-shadow:var(--shadow)}
@media (min-width:640px){.lead-form{padding:32px}}
.lead-form h3{font-size:1.25rem}
.form-grid{display:grid;gap:16px}
@media (min-width:640px){.form-grid{grid-template-columns:1fr 1fr}}
.lead-form label{display:grid;gap:6px;font-size:.875rem;font-weight:500}
input,select,textarea{font:inherit;font-size:16px;width:100%;min-height:48px;padding:10px 12px;border:1px solid var(--line-strong);border-radius:var(--r);background:#fff;color:var(--ink);transition:border-color var(--t) var(--ease),box-shadow var(--t) var(--ease)}
textarea{min-height:112px;resize:vertical}
input:hover,select:hover,textarea:hover{border-color:#a1a1aa}
input:focus,select:focus,textarea:focus{outline:none;border-color:var(--accent);box-shadow:0 0 0 3px rgba(109,40,217,.15)}
.checks{border:0;margin:0;padding:0;display:flex;flex-wrap:wrap;gap:8px}
.checks legend{font-size:.875rem;font-weight:500;margin-bottom:8px;padding:0}
.checks label{display:inline-flex;align-items:center;gap:8px;font-weight:400;font-size:.9375rem;border:1px solid var(--line-strong);border-radius:999px;padding:0 14px;min-height:44px;cursor:pointer;transition:border-color var(--t) var(--ease),background-color var(--t) var(--ease)}
.checks label:has(input:checked){border-color:var(--accent);background:var(--accent-tint)}
input[type=checkbox],input[type=radio]{width:16px;height:16px;min-height:0;padding:0;accent-color:var(--accent);flex:none}
.consent{display:flex !important;grid-template-columns:none;align-items:flex-start;gap:10px;font-weight:400 !important;color:var(--muted)}
.consent input{margin-top:4px}
.consent a{color:var(--accent)}
.hp{position:absolute;left:-9999px;width:1px;height:1px;opacity:0}

/* ---------- Pied de page ---------- */
.site-footer{border-top:1px solid var(--line);padding:48px 0 112px;font-size:.9375rem}
.foot{display:grid;gap:24px}
.foot p{color:var(--muted);margin-top:4px}
.foot-links{display:flex;flex-wrap:wrap;gap:8px 24px}
.foot-links a{color:var(--muted);text-decoration:none;min-height:32px;display:inline-flex;align-items:center;overflow-wrap:anywhere}
.foot-links a:hover{color:var(--ink)}
@media (min-width:768px){.foot{grid-template-columns:1fr auto;align-items:start}.site-footer{padding-bottom:56px}}

/* ---------- WhatsApp flottant ---------- */
.wa-float{position:fixed;right:16px;bottom:16px;z-index:50;width:56px;height:56px;border-radius:50%;background:var(--ink);color:#fff;display:grid;place-items:center;box-shadow:0 1px 2px rgba(15,15,18,.1),0 10px 24px -10px rgba(15,15,18,.45);transition:transform var(--t) var(--ease),background-color var(--t) var(--ease)}
.wa-float svg{width:26px;height:26px;fill:currentColor}
.wa-float:hover{background:var(--accent)}
.wa-float:active{transform:scale(.94)}
@media (min-width:768px){.wa-float{right:24px;bottom:24px}}

/* ---------- Questionnaire ---------- */
.quiz{position:fixed;inset:0;z-index:60;display:grid;place-items:end center}
.quiz[hidden]{display:none}
.quiz-backdrop{position:absolute;inset:0;background:rgba(15,15,18,.4);animation:fade 200ms var(--ease)}
.quiz-panel{position:relative;width:100%;max-width:520px;max-height:92vh;overflow:auto;background:#fff;border-radius:16px 16px 0 0;padding:28px 20px 20px;box-shadow:0 -8px 40px -12px rgba(15,15,18,.3);animation:rise 280ms var(--ease)}
@keyframes rise{from{transform:translateY(16px);opacity:0}to{transform:none;opacity:1}}
@media (min-width:640px){.quiz{place-items:center}.quiz-panel{border-radius:16px;padding:32px}}
.quiz-close{position:absolute;top:10px;right:10px;width:44px;height:44px;border:0;background:none;font-size:1.5rem;line-height:1;color:var(--muted);cursor:pointer;border-radius:50%}
.quiz-close:hover{background:var(--bg-alt);color:var(--ink)}
.quiz-progress{height:2px;background:var(--line);border-radius:2px;margin-right:40px;overflow:hidden}
.quiz-progress span{display:block;height:100%;width:0;background:var(--accent);transition:width 300ms var(--ease)}
.quiz-count{font-size:.8125rem;color:var(--muted);margin-top:12px}
.quiz-step h2{font-size:1.5rem;margin:8px 0 20px}
.quiz-options{display:grid;gap:8px}
.opt{display:flex;align-items:center;gap:12px;min-height:48px;padding:0 14px;border:1px solid var(--line-strong);border-radius:var(--r);cursor:pointer;transition:border-color var(--t) var(--ease),background-color var(--t) var(--ease)}
.opt:hover{border-color:var(--ink)}
.opt:has(input:checked){border-color:var(--accent);background:var(--accent-tint)}
.quiz-field{display:grid;gap:6px;font-size:.875rem;font-weight:500;margin-bottom:12px}
.quiz-suggest{color:var(--muted);margin-bottom:16px}
.quiz-error{color:#b91c1c;font-size:.875rem;margin-top:12px}
.quiz-nav{display:flex;justify-content:space-between;gap:8px;margin-top:20px}
.quiz-nav .btn-primary,.quiz-nav button[type=submit]{margin-left:auto}
.quiz .consent{font-size:.875rem;margin-top:4px}

/* ---------- Apparitions au défilement (seulement si JS) ---------- */
.js .reveal{opacity:0;transform:translateY(12px);transition:opacity 500ms var(--ease),transform 500ms var(--ease)}
.js .reveal.is-visible{opacity:1;transform:none}

/* ---------- Réduire les animations ---------- */
@media (prefers-reduced-motion:reduce){
  html{scroll-behavior:auto}
  *,*::before,*::after{animation:none !important;transition:none !important}
  .js .reveal{opacity:1;transform:none}
  .serp-results{opacity:1;transform:none}
  .caret{display:none}
  .card3d{transform:none}
  .viewport img{transform:none !important}
  .steps::after{height:calc(100% - 32px)}
}

/* ---------- Pages secondaires (mentions, confidentialité, merci) ---------- */
.container{width:100%;max-width:calc(var(--max) + 2*var(--gutter));margin:0 auto;padding:0 var(--gutter)}
.container.narrow{max-width:calc(720px + 2*var(--gutter))}
main.section{border-top:0;padding:64px 0 96px}
main.section h1{font-size:clamp(2rem,1.5rem + 2vw,3rem);margin-bottom:8px}
main.section p{color:var(--muted);margin-top:12px;max-width:64ch}
main.section .lede{margin-top:16px}
.eyebrow{display:inline-block;font-size:.875rem;color:var(--accent);margin-bottom:12px}

/* ---------- Page portfolio (portfolio.html) ---------- */
main > .section:first-child{border-top:0;padding-top:64px}
main > .section:first-child h1{max-width:18ch}
main > .section:first-child .lede{margin-top:20px}
.tabs[role="group"]{margin:40px 0 32px}
.tabs .tab[aria-pressed="true"]{color:var(--ink);border-bottom-color:var(--accent)}
.grid.two{display:grid;gap:48px 24px}
@media (min-width:768px){.grid.two{grid-template-columns:1fr 1fr}}
.project{display:grid;gap:16px;align-content:start}
.shot{display:block;border:1px solid var(--line);border-radius:var(--r-lg);overflow:hidden;background:var(--bg-alt);aspect-ratio:16/10;box-shadow:var(--shadow);transition:border-color var(--t) var(--ease),box-shadow var(--t) var(--ease)}
.shot img{width:100%;height:100%;object-fit:cover;object-position:top center;transition:transform 400ms var(--ease)}
@media (hover:hover){.shot:hover{border-color:var(--line-strong);box-shadow:var(--shadow-up)}.shot:hover img{transform:scale(1.015)}}
.project-body{display:grid;gap:6px}
.project-body .tag{font-size:.875rem;color:var(--muted)}
.project-body h3{font-size:1.25rem;letter-spacing:-.015em}
.project-body p{color:var(--muted);max-width:52ch}
.project-body .link{justify-self:start;margin-top:4px}
.reason{margin-top:64px;padding-top:24px;border-top:1px solid var(--line);font-weight:500;max-width:56ch}
.reason + .cta-row{margin-top:20px}

/* ---------- Pop-up de prospects : écrans de fin ---------- */
#lead-done h2{font-size:1.5rem;margin:8px 0 12px}
#lead-done .cta-row,#lead-fail .cta-row{margin-top:20px}
.menu a[aria-current="page"]{color:var(--ink)}